
Fat Loss, Simplified
Welcome to Effective Habits, a weekly newsletter where I share evidence-based strategies and tools to help you live a happy, healthy, and productive life.
Today at a Glance:
How to Apologise
The Best Fat Loss Article on the Motherfuckin’ Internet
Optimizing Ourselves to Death
“Friendship is unnecessary, like philosophy, like art... It has no survival value; rather it is one of those things which give value to survival.”

How to Apologise
Kelso Harper
🔦Lights, Camera, ...
Most apologies fail because they’re built to protect the person apologizing, not to repair the harm done. We hide behind excuses, soften the impact with “if” and “but,” or rush to explain what we meant instead of acknowledging what the other person felt. A real apology does the opposite: it accepts responsibility without defensiveness, shows that you understand the other person’s experience, expresses genuine remorse, and offers a concrete way to make things right. The goal isn’t to escape discomfort or prove you’re a good person—it’s to rebuild trust by making the other person feel seen, respected, and safe enough to move forward.
🎬Action!
Start by understanding what actually hurt the other person. Before explaining yourself, ask what the situation felt like from their side. If you missed a friend’s important event, the issue may not just be that you were absent—it may be that you broke a promise when they were counting on your support.
Accept responsibility without hiding behind your intentions. Even if you didn’t mean to cause harm, you still need to own the impact. “I thought there were going to be plenty of other people supporting you” may explain the mistake, but it doesn’t replace “I was wrong to break my promise and not show up when I said I would.”
Make an offer of real repair. When the damage is practical, fix it practically: replace the broken object, pay someone back, or correct the mistake. When the damage is emotional, repair may mean reassuring the person that they matter to you and explaining how you’ll act differently next time. A promise to “do better” only matters if your behavior changes. The apology is not the finish line; it’s the first step toward rebuilding trust.

🔦Lights, Camera, ...
Fat loss is one of those topics that has been made far more confusing than it needs to be. Every few months, a new diet promises to be the answer: low carb, fasting, keto, clean eating, macro tracking, plant-based, paleo, or whatever happens to be trending next. But underneath the different rules and labels, the mechanism is usually the same: successful diets help people eat fewer calories in a way they can maintain. That does not mean food quality, protein, health, preferences, or psychology do not matter. They matter a lot. In fact, they are often what determine whether a diet works in real life. The best fat-loss approach is not the one that looks most impressive on paper, but the one that creates progress without making your life miserable.
🎬Action!
Stop looking for the perfect diet and start with the basic mechanism. Every successful diet works by helping you eat fewer calories in some way. Low carb, fasting, keto, plant-based, paleo, and macro tracking may look different on the surface, but they all work only if they create a calorie deficit.
Choose a diet you can actually stick to. The best diet is not the strictest one. It needs to be healthy enough to support your body and enjoyable enough to maintain. Consider your taste preferences, schedule, social life, trigger foods, and whether you do better with flexibility or clear rules.
Set your calorie target first. A simple starting point is to multiply your bodyweight in pounds by 9–14. This number is not final—it is simply a starting point you can adjust later.
9–10: Sedentary female, especially with an office job, training around 3–5 times per week.
10–12: Active female, or sedentary male, training around 3–5 times per week.
12–14: Active male with a physically demanding job or a high level of daily movement, training around 3–5 times per week.
Set protein next. Protein helps preserve muscle while dieting and keeps you fuller when calories are lower. A simple target is about 1 gram per pound of bodyweight per day. If you have a lot of fat to lose (20% + body fat for men and 30% + for females), closer to 0.6 grams per pound of bodyweight may be more realistic and still effective.
Fill in carbs and fats based on preference. Once calories and protein are set, carbs and fats are mostly a matter of what helps you feel and perform best. If you prefer higher-carb foods, keep fats lower. If you prefer higher-fat foods, keep carbs lower. The goal is not to find the “perfect” macro split, but the one you can repeat.
Build your diet around filling foods, without becoming obsessive. Aim for most of your diet to come from whole, nutrient-rich foods like lean proteins, fruits, vegetables, potatoes, rice, whole grains, legumes, fish, and healthy fats. When calories are lower, prioritize foods that keep you full for fewer calories, such as protein, vegetables, fruit, potatoes, soups, and minimally processed meals. Leave some room for foods you enjoy, but be honest about trigger foods you struggle to control. You do not need to ban everything, but keeping your biggest problem foods out of the house can make dieting much easier.
Lift weights and move more. Do not rely on exercise to “burn off” a poor diet. Let the calorie deficit handle fat loss, and use strength training to build or keep muscle so your body looks better as the fat comes off. Add cardio for health and fitness, but do not overlook everyday movement—walking, errands, standing, and general activity can make a big difference.
Track progress, then adjust slowly. Use weekly average bodyweight, measurements, and progress photos instead of reacting to one random weigh-in. A good target is about 0.5–1% of bodyweight lost per week. If nothing changes for 2–3 weeks, reduce calories by 5–10% or increase activity slightly.
Be patient enough to make it work. Fat loss is not about forcing your body into a crash diet for a few miserable weeks. It is about creating a repeatable system: a calorie deficit, enough protein, mostly good food, strength training, regular movement, and small adjustments over time.
Check out the full article for more details and frequently asked questions.

Optimizing Ourselves to Death
Dr. Brad Stulberg
🔦Lights, Camera, ...
We are optimizing ourselves to death. We’re told that greatness depends on perfect sleep, perfect food, perfect routines, perfect supplements, perfect tracking, and perfect control, yet actual greatness is usually much messier. Alysa Liu won gold after eating chocolate lava cake for breakfast. Usain Bolt broke world records while living on McDonald’s nuggets. JJ Spaun won the U.S. Open after a sleepless night caring for his sick daughter. The Beatles stumbled tired and uninspired into the studio and still found their way to “Get Back.” The internet sells the fantasy that if you control every variable, you can control the outcome, but this kind of optimization often makes us anxious, fragile, isolated, and exhausted. Excellence is not about turning yourself into a robot or treating every imperfect condition as a threat. It is about knowing which hills are actually worth dying on, building enough self-efficacy to show up when things feel off, and keeping the main things the main things. Strength without flexibility becomes rigidity; flexibility without strength becomes instability. You need both.
🎬Action!
Decide what is actually worth optimizing. Not everything that can be improved deserves your attention. Start by identifying the few habits that truly move the needle for your health, work, or craft—things like regular exercise, focused work, enough sleep, or eating reasonably well. Treat those as your non-negotiables. Then be much more skeptical about everything else. If a routine, tracker, supplement, or protocol helps you stay consistent with what matters, keep it. If it makes your life smaller, more anxious, more isolated, or distracts you from the work itself, it is no longer optimization. It is just noise.
Build self-efficacy by collecting proof that you can handle imperfection. Self-efficacy is the belief, built through experience, that you can show up and do good work even when conditions are not ideal. The way to strengthen it is to stop waiting for everything to feel perfect before beginning. Train when you feel a little off. Write when the house is noisy. Perform when your routine didn’t go exactly to plan. Each time you do, you give yourself evidence that you are more resilient, capable, and adaptable than your protocols suggest. Excellence depends less on controlling every variable and more on trusting yourself to respond when life gets messy.
TOOL TIP
Shademap: An app/website that tracks shade, so you can plan your garden, outdoor restaurant/bar seating, or next hike.
FUN FACT
For the first time ever, wind and solar generated 22% of global electricity in April – edging out gas at 20%. Combined output grew 13% year-on-year, with Australia up 17%, pointing to a structural shift rather than a one-off spike.
If you’ve found value in what I share, buying me a coffee is a great way to say “thanks” and help me keep doing what I love. Every bit of support helps me spend more time creating useful, thoughtful content for you. Thanks for being here—it means a lot! 🙏
If you enjoyed today's newsletter, please share it with your friends and family!
If this email was forwarded to you, consider subscribing to receive them in future!
What'd you think of today's edition?
Disclaimer: The information provided in this newsletter is for informational purposes only and is not intended as medical advice. Please consult a medical professional for advice, diagnosis, or treatment. We are not liable for any risks or issues that may arise from using this information.
